How to decrease cart abandonment number?
Running online shop – the most popular mistakes Online shop management is activity prone to many mistakes. The most common errors committed by online shops owners are: unfriendly, little useful and non-functional website web design inadequate for mobile devices carelessness for consumer trust broadly understood…
How to successfully engage with online store customers?
The overall success in the e-commerce industry is not only influenced by a wide range of products, competitive prices, and fast delivery. One of the most important factors that boost the level of consumer confidence boil down to the quality of service, and in particular…
Call to Action — what it is and how to use it to boost sales
A call to action is a catchy phrase that leads to a finalization of a transaction. It encourages the client to purchase a product or to place an order. The main purpose of the CTA button is to get the user to conversion in the…
Positioning the online store
What is SEO — Search Engine Optimization? Each day, people make millions of searches in Google, trying to find goods and services. The process that allows the given page to reach a good position on a search engine results page (preferably, in the top ten),…